For over a decade, Torch team members have been communicating at the intersection of healthcare and technology.
Our expertise spans from life science startups with early-stage pipelines to fully integrated biotechs and pharmas with marketed products. We also have extensive experience in healthcare IT, from complex solutions such as clinical analytics to more consumer-facing technologies such like iPad-based patient engagement tools and services like WebMD. Through it, all, we’ve partnered with major stakeholders, including technology vendors, former policymakers, and investors, to convey the value and promise of these innovations.
Our expertise comes from a deep understanding of the science and technology that powers our client’s businesses, as well as our ability to align them with current policy and government initiatives. Our temp checks on provider, payer, and patient attitudes allow us to adjust our strategies accordingly to help clients both educate and engage these audiences. And our presence in and understanding of the landscape means we’re able to quickly size up an announcement and know exactly which reporters are most likely to be receptive to and interested in the news.
Our healthcare clients benefit from:
- A long-term presence in the space, including close monitoring of the scientific, policy, and medical trends that can create visibility and thought leadership opportunities
- A depth of expertise with the medical meeting circuit, including ASCO, HIMSS, and events in between. We excel at cutting through the noise to make meaningful connections and drive visibility for clients at these critical events.
- Deep connections with leading healthcare journalists and influencers
- A firm-wide passion for science and medicine, especially oncology, molecular medicine, and respiratory care
Check out some of our work.